campaign
Corporate Design
DiFü
Can I be mugged while doing online banking at night? Is Honeybear_69 my big love? The DiFü (digital license by DsiN) asks the really important questions of the Internet and guides you safely through the digital jungle.
The aim of the DiFü is to impart and certify digital knowledge. The DiFü learning offer can be completed in three levels and covers various topics from data protection and password security to cookies, online shopping and fitness tracking. In 2021 we designed a contemporary, flexible corporate design with a bold, consistent graphic and icon style. Based on this visual appearance, we developed a variety of print and digital media as well as a nationwide campaign that started in March 2023.














